Volume 2 Issue 2
Organizational Climate Diagnosis in MSMEs. Case: Guanajuato capital ACOSTA-CASTILLO, María Guadalupe de Lourdes, CALDERA-GONZÁLEZ, Diana del Consuelo and ZÁRATE-NEGRETE, Laura Elena
Development of an associative and predictive model to identify the main factors that affect the survival of SMEs in the commerce sector at the national level LINO-GAMIÑO, Juan, LÓPEZ-SOSA, Víctor Hugo, LÓPEZ-JIMÉNEZ Sergio and SALAZAR-ARAUJO, José
Comparative study between open and closed businesses on the importance attached to the quality, price and bargaining power of suppliers of mses in San Pedro Cholula, Puebla LOZADA-LECHUGA, Jorge, ORTIZ-CARRANCO, Araceli, RAMIREZ-ROSAS, José and MOLINA-GAYOSSO, Eduardo
Mix marketing mix as a strategy to increase competitiveness and market positioning service companies RUIZ-BARCENAS, Lilia, MACIAS-SALINAS, Silvia and SANTOS-OLVERA, Orlando Karin